The Viking Motel operated at 2511 London Road from 1961 to 2000, and was demolished in 2001. The two-story, 30-room motel overlooking Lake Superior listed these amenities on its postcard: “Room Phones. Free Color TV. Coffee. Air Conditioned. Bridal Suites. Water Beds.”
Alpert’s Motel was located “13 miles from Downtown Duluth on North Shore Drive. Scenic Highway 61 on Lake Superior Circle Route.” The back of the postcard shown here indicates the motel offered “all the modern conveniences for your comfort, spacious grounds and beautiful view of Lake Superior.”
Joe and Mary Beth Alpert moved from Duluth to the French River area in 1952 to build the motel. They managed it until 1976. Joe died in 2004; Mary Beth in 2012. The motel was auctioned off in 1992.
Marketed as “Duluth’s finest auto court,” located “on the shore of beautiful Lake Superior,” Brindos’ London Road Court boasted 14 “all modern” units. Amenities included housekeeping facilities, electric refrigeration, gas range, shower baths, lavatories, automatic gas heat and hot water.
A panorama view from high atop Skyline Drive overlooking Duluth. The Buena Vista Motel and its lounge and restaurant opened in 1962. Mr. & Mrs. Jerome J. LaPlante were the original owners. Bob Magie, Bob Nylen and Jerry Strum bought it in 1986 and oversaw a remodel in 1995. They operated the business for nearly 20 years before selling in 2005 to developer Tim Wiklund, who demolished the structure to create the 45-unit Superior Vista condominium complex.
They’re going to spend $3.6 million. Isn’t that a lot of money?
(From the Minneapolis Tribune, April 22, 1967.)
In a vein somewhat similar to the Ye Olde Corner Grocery post, I recently saw that the Casa Motel is for sale. That shoebox-looking motel has been a curiosity since I was a kid. It had a certain “stigma” about it, but I’ve always wondered, why there? What made someone build a motel there, in 1965?
Rumored to be the future site of the Walgreen’s headquarters. Or not.
1801 London Road, Duluth
Back in the 1950s and later on London Road was called Motel Row. Can anybody recall the names of the motels? I can only recall the Viking Motel and the Lake Aire Motel. What were the others? Does anybody have some old postcards to post? I have only the Viking Motel postcard and matches. I wish to recall the others! Chime in please!
