Postcard from West Superior Street

This undated postcard from Zenith Interstate News Company has a very 1960s look to it. The image shows businesses and traffic on the 400 block of West Superior Street in Downtown Duluth, looking northeast.

The caption on the back reads:

Superior Street
Duluth, Minnesota

This, the main business section of Duluth, is also the main arterial highway to Canada via the scenic North Shore Route.

Of course, the extension of Interstate 35 through the area in the decades that followed meant Superior Street would no longer be “the main arterial highway to Canada.”

3 Comments

Steph

about 5 years ago

Four lanes of traffic, plus parking. Glory days.

Paul Lundgren

about 5 years ago

It was toward the end of 1995 when the switch was made to angled parking and two lanes of traffic on Superior Street. I thought at the time that it was going to be a disaster, with cars jammed up behind buses at bus stops and people backing out of angled spots with limited visibility into the compacted traffic of the single lanes.

But I have to admit it didn't end up being bad at all. On the benefit side, I remember a claim at the time that the number of parking spaces increased with the switch to diagonal parking -- but I don't have any numbers to back that up or provide any sense of whether the increase was significant. On the downside, traffic is obviously a bit slower, but that's part of what some people wanted in order to make it safer for pedestrians.

Jacob Jacobson

about 5 years ago

The newest vehicle I can make out looks to be a 1958 or 1959 Plymouth parked on the left -- red with the popular fins of that era. The rest of the cars look to be early 1950s to mid-1950s era.

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